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Melanie Russo

Marketing & Business Development Coordinator

CORE Higher Education Group

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Educational Background: Melanie Russo
Salve Regina University

Completed my Bachelor's of Science degree in Marketing and minor in Business Administration in December 2021.

Educational Background: Melanie Russo
Three Rivers Community College

Abtained my Associate's Degree in General Studies at Three Rivers Community College in Norwich, CT.

Employment History: Melanie Russo
Marketing & Business Development Coordinator- CORE Higher Education Group December 2021-present

As a Marketing & Business Development Coordinator, my responsibilties include: Lead generation and Appointment setting, Sales pipeline managment, Maintain detailed notes in CRM system, Attain and surpass assigned sales and marketing goals.

Employment History: Melanie Russo
Marketing Intern- Edge Realty, RI May 2021-August 2021

As a Marketing Intern at Edge Realty, my responsibilities included: Creating and implenting various social media campaigns, managing the company's social media accounts and creating designs with Canva. I also conducted weekly email blasts with MailChimp and created weekly blog posts for the company website.

Employment History: Melanie Russo
Patient Care Coordinator-Arrowhead Dental Associates December 2018-November 2021

As a Patient Care Coordinator, my responsibilities included: answering phones, scheduling patients and assisting them with their needs, verifying insurances, managing pre-authorizations and going over financials regarding their dental treatment.

Interests: Melanie Russo
Personal Interests

Barre, At-home workouts, Reading, Spending time with friends and family, Boating, Travelling.  

Capstone: Melanie Russo
Strategic Business Planning Capstone-Fleurissant Newport

For my Senior Project Capstone, I worked in a group with other business majors to create a business plan for a start-up company Fleurissant Newport. This business is an online boutique store that sells handmade accessories including hats, bags, purses in more, by women in Turkey and Uzbekistan. The business plan includes components of the following: Marketing, Financials, Human Resources, IT and more.

220103085216_Fleurissant_Newport_Final_Plan_1_.docx (.docx) 0.30mb
Projects: Melanie Russo
Wondr Health Project

In my Marketing Strategy class at Salve Regina University, we worked in groups to conduct a Marketing Strategy for a weight management company known as Wondr Health. The goal of the company was to increase more app downloads in a creative way. Attached is my group's project we created together, which outlines a Marketing plan for the company backed up by primary research.

220103094525_Wondrhealthfinalproject.mp4 (.mp4) 23.08mb
Projects: Melanie Russo
Royal Caribbean Integrated Marketing Communications

Attached is a Marketing project I worked on at Salve Regina University in my Marketing Communications class. The project is a Marketing Communications proposal plan for Royal Caribbean cruiseline. The project contains backed-up research to support an effective marketing plan for the company to follow in order to increase bookings and provide travelers with the best cruise experience post-Covid.

 

220103094125_Executive_SummaryRC.pdf (.pdf) 0.05mb
Resume & CV: Melanie Russo
Melanie Russo Resume
220103085404_Resumemelanierusso.pdf (.pdf) 0.40mb
Skills: Melanie Russo
Soft & Hard Skills

Soft skills: Reliable, Hardworking, motivated and driven to achieve goals, People oriented, Ability to work with a team, Excellent oral and communication skills, Ability to multitask, Strong work ethic, Strong research, content, development and analytical skills.

Hard skills: Efficient with Canva, Basic Adobe Illustrator skills, MailChimp, Constant Contact, Certified in Sprout Social in October 2021.

Workshops & Camps Attended: Melanie Russo
Workshops attended at Salve Regina University

Illustrator Workshop: Improved my artistic ability in this workshop with use of drawing and graphic design. 

 

Adobe Flash Workshop: Experience with Adobe Flash software. Created animated cartoons and graphics.

 

Google: "Search Engine Marketing: This workshop focused on Google and SEO and how it can be utilized to drive more traffic to your website. 

Licenses & Certifications: Melanie Russo
HIPAA Certification 2022
220104031721_HIPAA_Awareness_for_Business_Associates_Certificate_for_Melanie_Russo.pdf (.pdf) 0.94mb